Launch on MSN.
Reach 2 Billion Users.
Earn from Day One.
Distribute your existing content across Microsoft's network — Windows, Bing, Edge, and the MSN app — and start earning revenue immediately. No watch-hour thresholds. No new content required.
Microsoft's content network, everywhere your audience is.
MSN (Microsoft Network) is the content distribution platform powering the default news and video feeds on every Windows PC, Bing search, Microsoft Edge browser, and the MSN mobile app.
When your videos are on MSN, they appear in front of users who are browsing, searching, and reading — generating impressions and revenue without requiring them to find your channel first.
Everything YouTube makes hard, MSN makes easy.
MSN was built for content distribution at scale. No subscriber thresholds, no watch-hour gates, no demonetization surprises — just content getting seen and paid.
Day-One Monetization
No waiting to hit 1,000 subscribers or 4,000 watch hours. Your content earns the day it's published.
No New Content
We distribute your existing YouTube videos. Your current library becomes a new revenue stream.
Invite-Only Access
MSN partnerships aren't open to the public — you apply through verified partners. We're one of them.
Double Revenue
Your videos keep earning on YouTube and earn again on MSN. No exclusivity, no cannibalization.
From application to first payout, in 4 steps.
We handle every technical step — you just keep creating.
You Apply
Fill out the creator application with your YouTube channel, content niche, and subscriber count. We review within 48 hours.
We Verify & Onboard
Once approved, we submit your channel to Microsoft's MSN team for publisher verification. We sign the creator agreement and set up your payout account.
We Upload & Optimize
Our team uploads your existing video library to MSN, writes SEO-optimized titles and descriptions, tags content by category, and schedules ongoing publishing from your YouTube uploads.
You Get Paid
Monthly payouts (net-30) based on your revenue share. You get a transparent dashboard with performance by video, country, and date, plus monthly revenue breakdowns.
Niches that earn well on MSN.
MSN's audience skews slightly older and more educated than TikTok or Instagram. Informational, entertaining, and visually-driven content tends to perform best.
Other niches are welcome too — these are just the highest-performing categories based on our current partner data. Apply and we'll tell you honestly how your content is likely to perform.
Do you qualify?
MSN has clear creator requirements. Here's what we look for during application review.
Not sure if you qualify? Apply anyway — we'll review and give you an honest answer.
Check My EligibilityMSN vs. YouTube alone.
MSN doesn't replace YouTube — it stacks on top of it. Here's how the two compare for creators.
| Feature | YouTube Only | Us MSN (via SBM) |
|---|---|---|
| Time to first dollar | Months (YPP thresholds) | Day one |
| Subscriber minimum | 1,000 + 4,000 watch hrs | None (10K recommended) |
| Content required | Regular new uploads | Reuse existing library |
| Demonetization risk | High (algo-driven) | Low (human editorial) |
| Audience discovery | Subscribers + search | Bing, Edge, Windows feed |
Questions about MSN, answered.
Will my videos still earn on YouTube? Toggle answer
Yes — MSN distribution is non-exclusive. Your videos continue earning on YouTube exactly as they do today. MSN adds a second revenue stream without affecting the first.
How much can I actually earn on MSN? Toggle answer
Earnings vary based on content niche, video length, audience geography, and engagement. Creators in our network typically see incremental monthly revenue ranging from modest to substantial. We'll give you a realistic range during onboarding based on your channel data.
Do I need to upload videos to MSN myself? Toggle answer
No. We handle the full upload and publishing workflow — pulling from your YouTube channel, optimizing metadata, categorizing content, and scheduling new uploads automatically as you publish to YouTube.
What's the revenue split? Toggle answer
The exact split depends on your niche and volume and is disclosed in full before you sign. We never charge upfront fees — you only share revenue when you earn it.
Can I leave the program if I want to? Toggle answer
Your brand is launched through our portal and cannot be transferred elsewhere. If you decide to end the agreement, your brand will be removed from our MSN portal, and a new setup would be required for any future relaunch.
Why can't I apply to MSN directly? Toggle answer
Microsoft runs MSN as an invite-only publisher network. Applications go through verified partners like Snap Buzzed Media, who vouch for creator quality, handle compliance, and manage the technical upload workflow. This keeps MSN's content quality high and gives creators a single point of contact for support.
Ready to launch on MSN?
Apply in 5 minutes. We'll review within 48 hours and send you a personalized MSN onboarding plan.